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Marketing campaign for anti-aging products includes promotional video with acclaimed actress.
September 7, 2023
By: Melissa Meisel
Shiseido recently revealed its global partnership with Academy Award winning actor and fashion icon Anne Hathaway for its Vital Perfection skincare line. “While Ms. Hathaway has earned ever-increasing respect globally for her range as an actor, and her many talents, it is her sophistication, resilience and her respectful perspective of inner and outer beauty that make her the ideal ambassador for Vital Perfection,” said Shiho Nagasaka, Vice President of Global Marketing and Communication for...
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